Our genuine Panama hats are individual pieces of craftsmanship, handwoven in Ecuador and designed and handmade in England.

Storing your Panama

Each Panama comes beautifully packaged in a special Luisa Kelsey hat box. We recommend you store your hat in the box provided.

Travelling with your Panama

We want to ensure you get years of enjoyment wearing your Panama, please use the Luisa Kelsey travel bag provided.

Caring for your Panama

  • Do not fold your Panama as it will damage the shape of your hat and the straw will crack
  • Avoid pinching from the crown
  • Do not pull the hat from the edge of the brim
  • Protect your Panama from rain to stop it from losing its shape

Cleaning your Panama

  • Your hat can be cleaned using a damp cloth, try to remove any dirt marks with a dry cloth first, and then using warm water gently try to remove the mark with a clean cloth
  • Avoid rubbing too hard as this may damage the natural fibres of the straw
  • We do not recommend you use any cleaning agents or soap

Reshaping your Panama

  • Should your hat lose its original shape, you can steam it gently to try to regain its shape by hand and dry it gently using a hairdryer
  • The brim can be reshaped by using a steam iron on the lowest setting and a clean damp cloth, ensuring the iron does not come into direct contact with the straw itself